Drs.Sunaryo, SE, MSi, Ph.D,CMA

SunaryoDrs.Sunaryo, SE, MSi, Ph.D,CMA

NIP        : 19580223 198403 1 003

NIDN: 0023025803

Jabatan Akademik:Lektor Kepala
Alamat : Griyashanta Blok B/53 Malang
Telp       : 0341 473 292
HP          : 081334222710
Email    : sunaryo@ub.ac.id

MATA KULIAH YANG DIAMPU

  • Teknologi Informasi Dan Komunikasi
  • Teori Medan Potensial
  • Wanatani
  • Survey Geofisika
  • Fisiologi Tanaman
  • Agroforestri
  • Botani
  • Metode Dan Perancangan Penelitian
  • Biokimia Tanaman
  • Mathematics For Business Man
  • Matematika Bisnis
  • Statistika
  • Manajemen Pemasaran Stratejik
  • Perilaku Konsumen
  • Ekonomi Manajerial
  • Metode Kuantitatif Dan Kualitatif Untuk Mnj.
  • Seminar Prop.Penelitian Mnj. Pemasaran
  • Riset Pemasaran
  • Riset Bisnis Lanjutan Bidang Marketing

 

PENDIDIKAN :

  • S1 – Manajemen,Universitas Brawijaya
  • S2 – Manajemen,Universitas Gadjah Mada
  • S3 – Pemasaran,Universiti Sains Malaysia

 

KEANGGOTAAN PROFESI :

  • Ikatan Sarjana Ekonomi Indonesia (ISEI)

 

MINAT PENELITIAN :

  • Manajemen Pemasaran
  • Perilaku Konsumen

 

PENELITIAN :

  • Sunaryo(2011),Analisa Strategi Pemasaran UKM Produk Makanan Khas Kota Malang.Dibiayai oleh PNBP
  • Sunaryo(2013),Faktor Penentu Loyalitas Pelanggan UKM Di Kota Malang (Studi Kasus Pada Industri Mebel)
  • Sunaryo(2015)Determinant Cash Holdings ( Study pada Perusahaan Farmasi yang Terdaftar Di Bursa Efek Indonesia
  • Sunaryo(2016)Pendataan Potensi Pajak Restoran di Kabupaten Blitar Tahun Anggaran 2016, pembiayaan oleh Dinas Pendapatan Kabupaten Blitar
  • Sunaryo(2016)Faktor-Faktor yang Mempengaruhi Kesuksesan Penerimaan Teknologi Sistem Informasi Manajemen Pemerintah dan Dampaknya terhadap Kinerja Karyawan (Studi pada Direktorat Jenderal Perbendaharaan)
  • Sunaryo(2017)Pengaruh Kesadaran Merek Terhadap Keputusan Pembelian: Kualitas Produk dan Loyalitas Merek Sebagai Mediasi Pada Produk Handbags imitasi di Kota Malang 
  • Sunaryo(2017)The roles of local government in moderating the correlation between innovation speed and the competitiveness of food Small and medium-sized enterprises (SMEs) in Malang, Indonesia
  • Sunaryo(2017)Influence of Service and satisfaction towards customer’s loyalty: a study in state-owned Islamic bank in Makassar, Indonesia
  • Sunaryo(2018)Perbandingan Penggunaan Local-Name Brand dan Foreign-Name Brand Pada Produk Fashion di Kota Malang
  • Sunaryo(2018)Peran keunggulan Bersaing Sebagai Mediasi Pengaruh Inovasi dan Orientasi Pasar Terhadap Kepuasan Pelanggan
  • Sunaryo(2018)The Impact of Brand Awareness on Purchase Decision: Mediating Effect of Halal Logo and Religious Beliefs on Halal Food in Malang Indonesia
  • Sunaryo(2018)The Effect of Service Quality And Relationship Marketing Towards Customer Loyalty for Sharia Banking (Sharia Banking Study in Makassar Indonesia)
  • Sunaryo(2018)The Role of Customer Trust in Mediating Influence of Brand Image and Brand Awareness of The Purchase Intention in Airline Tickets Online
  • Sunaryo(2018)The Role of Customer Value, Islamic Brand Preference, and Image on Deposit Decision
  • Sunaryo(2018)Pengaruh Nilai Hedonis Dan Nilai Utilitarian Terhadap Behavioral Intention, Dengan Word Of Mouth (Wom) Sebagai Variabel Mediasi
  • Sunaryo(2018)The Role of Brand Attitude and Brand Credibility as a Mediator of The Celebrity Endorsement Strategy to Generate Purchase Intention
  • Sunaryo(2018)The Effect of Service Quality on Customer Retention Through Commitment and Satisfaction as Mediation Variables in Java Eating Houses
  • Sunaryo(2018)The effect of ethical leadership on religious commitment and employee performance (Study on Sharia Banks in Pasuruan and Probolinggo Cities)
  • Sunaryo(2018)The influence of psychological toward consumers adoption of innovation with consumer innovativeness as mediators (Study of Cellular Telephone Consumers in Malang City)
  • Sunaryo(2018)Faktor- Faktor yang Mempengaruhi Switching Intention pada Industri Perbankan Syariah di Kota Malang
  • Sunaryo(2019)Minat Konsumen Pada Green Product : Pengembangan dan Aplikasi Technology Acceptance Model 

JURNAL 

  • Sunaryo(2012)Organization Ethics Reputation and Customer Loyalty: Perception of Muslim Customer Sharia Banking,Asia-Pacific Management and Business Application
  • Sunaryo(2016)Faktor-Faktor yang Mempengaruhi Kesuksesan Penerimaan Teknologi Sistem Informasi Manajemen Pemerintah dan Dampaknya terhadap Kinerja Karyawan (Studi pada Direktorat Jenderal Perbendaharaan),Jurnal Aplikasi Manajemen
  • Sunaryo(2017)The roles of local government in moderating the correlation between innovation speed and and the competitiveness of food Small and medium-sized enterprises (SMEs) in Malang, Indonesia,Russian Journal of Agricultural and Socio-Economic Sciences
  • Sunaryo(2017)Influence of service and satisfaction towards customer’s loyalty: a study in state-owned Islamic bank in Makassar, Indonesia,Russian Journal of Agricultural and Socio-Economic Sciences
  • Sunaryo(2018)THE ROLE OF CUSTOMER TRUST IN MEDIATING INFLUENCE OF BRAND IMAGE AND BRAND AWARENESS OF THE PURCHASE INTENTION IN AIRLINE TICKETS ONLINE,jurnal Aplikasi Manajemen
  • Sunaryo(2018)THE ROLE OF BRAND ATTITUDE AND BRAND CREDIBILITY AS A MEDIATOR OF THE CELEBRITY ENDORSEMENT STRATEGY TO GENERATE PURCHASE INTENTION,jurnal Aplikasi Manajemen
  • Sunaryo(2018)The Impact of Brand Awareness on Purchase Decision: Mediating Effect of Halal Logo and Religious Beliefs on Halal Food in Malang Indonesia,Australasian Journal of Islamic Finance and Business (AJIFB)
  • Sunaryo(2018)The Role of Customer Value, Islamic Brand Preference, and Image on Deposit Decision,Jurnal Keuangan dan Perbankan
  • Sunaryo(2018)THE EFFECT OF SERVICE QUALITY ON CUSTOMER RETENTION THROUGH COMMITMENT AND SATISFACTION AS MEDIATION VARIABLES IN JAVA EATING HOUSES,jurnal Aplikasi Manajemen
  • Sunaryo(2018)Pengaruh Nilai Hedonis Dan Nilai Utilitarian Terhadap Behavioral Intention, Dengan Word Of Mouth (Wom) Sebagai Variabel Mediasi,JURNAL MANAJEMEN DAN KEWIRAUSAHAAN
  • Sunaryo(2018)The Effect of Service Quality And Relationship Marketing Towards Customer Loyalty for Sharia Banking (Sharia Banking Study in Makassar Indonesia),International Review of Management and Marketing
  • Sunaryo(2018)PERBANDINGAN PENGGUNAAN LOCAL-NAME BRAND DAN FOREIGN-NAME BRAND PADA PRODUK FASHION DI KOTA MALANG,jurnal Bisnis dan Manajemen
  • Sunaryo(2019)PERAN KEUNGGULAN BERSAING SEBAGAI MEDIASI PENGARUH INOVASI DAN ORIENTASI PASAR TERHADAP KEPUASAN PELANGGAN,Jurnal Bisnis dan Manajemen

BUKU 

  • Sunaryo(2017), Aplikasi matematika untuk ekonomi dan bisnis